New Delhi. Honda Cars India Limited (HCIL) has registered a decline in vehicle sales in October 2024. It was expected that there would be an increase in sales during the festive season, but the figures are telling a different story. There has been a decline in sales figures in October this year compared to October 2023 and September 2024.
In October 2024, Honda Cars India Limited has sold a total of 5,546 units in the domestic market. This figure is 41% less than the 9,400 units sold last year in October 2023. In September 2024, the company had sold 5,675 units, which came down to 5,546 units in October, registering a decline of 2.27% on monthly basis.
slight increase in exports
Honda Cars has got some relief in terms of exports in October 2024. Last month, the company exported a total of 4,534 units, which is an increase of 23.11% as compared to 3,683 units in October 2023. However, the figure declined to 4,534 units in October compared to 5,236 units exported in September 2024, showing a monthly decline of 13.41%.
decline in total production
Overall, Honda Cars India produced 10,080 units in October 2024, which is 22.95% less than last year. These figures show that there has been a decline in sales in both domestic and export markets.
No relief even during festive season
Honda Cars had offered bumper discounts on its vehicles during the festive season, so that sales could increase. However, despite the offers, the company did not get many customers. Kunal Bahl, Vice President, Marketing and Sales, Honda Cars India Limited, says that due to festivals like Navratri, Dussehra, Dhanteras and Diwali in October, there was some momentum in sales, but the performance was not as expected.
Sales figures for October 2024 show that it was a disappointing month for Honda Cars. Despite the festive season and big discount offers, the company did not receive the expected response from customers in the domestic market.
Tags: Auto News, Honda Amaze
FIRST PUBLISHED : November 3, 2024, 12:53 IST