US President-elect Donald Trump has launched his own line of perfumes, featuring new scents ahead of his upcoming inauguration in January, when he will take office in the Oval Office.
Trump unveiled the new fragrances on his social media platform, Truth, sharing a picture of the products with the message: “Here are my new Trump Perfumes & Colognes! I call them Fight, Fight, Fight, because they represent us WINNING. Great Christmas gifts for the family. Merry Christmas, and Happy New Year!”
The perfume bottles feature the word “Fight” in bold, capital letters, emphasising the theme of strength. The two fragrances, “Fight Fight Fight” and “Victory,” are designed to appeal to those who value determination and success. According to The Guardian, “Fight Fight Fight” is described as having bold, rich, and robust notes, symbolising resilience.
Trump’s new perfumes range in price from $199 to $298 and are available in both men’s and women’s colognes.
This release comes shortly after Trump introduced a luxury range of watches, which are also proving popular. His collection includes silver- and gold-toned automatic watches priced between $499 and $799, as well as solid gold timepieces with a tourbillon complication, which can cost as much as $100,000.
Trump has other ranges of products as well, including a holy book version titled “God Bless the USA” Bible and “Never-Surrender High-Top Sneakers” as footwear.
